Role Summary:

As a Senior Digital Marketing Executive, you’ll take ownership of digital marketing strategy, campaign execution, analytics, and optimization. You’ll work closely with cross-functional teams to ensure consistent brand messaging and ROI-driven performance.

Key Responsibilities:

• Develop, implement, and manage multi-channel digital marketing campaigns (SEO, SEM, social media, email, display, etc.)
• Lead PPC campaigns across platforms like Google Ads, Meta Ads, LinkedIn Ads, etc.
• Analyze campaign performance and provide detailed reports with actionable insights
• Collaborate with content, design, and product teams to develop engaging content and landing pages
• Conduct keyword research, competitor analysis, and trend monitoring to refine strategies
• Manage website performance, conversion rate optimization, and SEO best practices
• Optimize ad budgets, A/B test creatives, and identify growth opportunities
• Oversee marketing automation and CRM initiatives (e.g., HubSpot, Mailchimp)
• Mentor junior marketers and contribute to strategic planning discussions

Required Skills & Qualifications:

• Bachelor’s degree in Marketing, Business, Communications, or a related field
• 3–5+ years of experience in digital marketing, with a strong track record of successful campaigns
• Proficiency in Google Ads, Google Analytics (GA4), Meta Business Suite, and SEO tools (SEMrush, Ahrefs, Moz)
• Strong understanding of paid media, organic growth, conversion funnels, and customer journeys
• Excellent copywriting, analytical, and project management skills
• Familiarity with CMS platforms (WordPress, Shopify, etc.) and basic HTML/CSS is a plus

Nice to Have:

• Experience with B2B and/or e-commerce marketing
• Certification in Google Ads, HubSpot, or Facebook Blueprint
• Knowledge of influencer marketing and affiliate strategies
• Experience with marketing automation platforms (HubSpot, Marketo, etc.)

What We Offer:

• A dynamic and creative work environment
• Opportunities to lead strategic initiatives and make an impact
• Continuous learning and career development support
• Flexible working hours and remote work options
• [Optional: Health benefits, performance bonuses, paid time off, etc.]

About VHITS

Established in 2010, Virtual Height IT Services Pvt. Ltd. (VHITS) is a vibrant and dynamic corporate IT group headquartered in the heart of Ahmedabad, Gujarat. With offices in Indore (Madhya Pradesh) and the United Kingdom, we extend our expertise globally, delivering high-quality solutions that empower businesses to thrive in the digital era. We blend 14+ years of technical mastery with ethical practices to redefine industry standards through our four verticals. With 200+ skilled professionals, 1,200+ successful projects delivered to 1,000+ global enterprises across 34+ countries, and 70+ startups empowered, VHITS has grown rapidly year after year, earning recognition & certification. Anchored by our ROQ philosophy (Reliability, On-Time Delivery, Quality), we turn ideas into impactful outcomes, ensuring businesses thrive in a digital-first world.