Position Title: Associate-Copywriting (This role is on our third-party payroll)

Location: Bangalore

Reports to: Manager-Catalog Content

Key Objectives:

• Create content for new product listings on a daily basis; the content includes product name, product description, product details, search terms, etc; write in a concise and clear manner, include searchable keywords to optimize the presence of our products on our online channels
• Edit, polish and proofread our digital content including product listings, online/offline marketing materials, and website content; ensure that all content has impeccable grammar and the language is highly customized to appeal to our targeted consumers
• Provide fashion related keywords for site-merchandising team to search and purchase new trendy styles and for performance marketing team to improve SEO and SEM
• Research language use in fashion blogs and other fashion related websites, capture keywords used in various fashion contents, accumulate keywords for product listing creation use;
• Maintain and control a quality check tracker via our product tool to ensure content hygiene is maintained throughout the various marketplaces that content flow goes through
• Optimize linguistics basis marketplaces and the audiences theyre catering to

About company

PUMA is one of the worlds leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. For over 75 years, PUMA has established a history of making fast product designs for the fastest athletes on the planet. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running, Training and Fitness, Golf, and Motorsports.

Company Info

Address:

Ground Floor, No. 496, Next to HP Service gate , BANGALORE, Karnataka, India