The responsibilities for this position include:

• Create and manage content for social media platforms like Facebook, Instagram, and YouTube, ensuring alignment with current trends and audience preferences.
• Develop engaging short-form content (reels, stories, posts, etc.) with a strong understanding of trending formats and viral content strategies.
• Manage and grow social media channels, leveraging prior experience in handling brand or personal accounts to drive engagement and reach.
• Analyze performance metrics and optimize content based on insights to improve visibility and audience interaction.
• Collaborate with the team to brainstorm, create, and execute educational and entertaining content.
• Stay updated on platform algorithms and emerging trends to enhance content strategy and engagement.
• Support various content initiatives, contributing creative ideas and executing high-impact campaigns.

Requirements

• Strong command of Hindi and understanding of cultural nuances.
• Basic knowledge of social media platforms and trends to drive virality.
• Prior experience in creating engaging social media content like reels, short videos is a plus.
• Willingness to learn and assist in content strategy.
• Passionate about storytelling and eager to learn about content creation.